Jar Creative

Graphic Design

What you can expect from Jar Creative

Working in the role of graphic designer I will be responsible for creating design solutions that have a high visual impact.

I strive to gain a full understand of your business and sector before (if needed) making suggests to craft a brief, so that we can achieve the most suitable outcome for your design needs. Your companies needs always come first.

The design process

Research may be required to gain a full understanding of your company, your competitors, target markets and what impact your previous design communications had - looking at both the positives and negatives.

I will develop creative ideas and concepts, choosing the appropriate media and style to meet the agreed objectives. This work demands creative flair, up-to-date knowledge of industry software and a professional approach to time, costs and deadlines.

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These concepts are presented to you either digitally or as run outs in person. The ideas behind each concept is explained with great detail, the benefits outlined and your feedback welcomed.

I will use your feedback to craft the chosen concept into the final design solution. The final solution can take the form of a huge variety of products and activities, such as websites, advertising, books, magazines, posters, computer games, product packaging, exhibitions and displays, corporate communications and corporate identity, i.e. giving organisations a visual 'brand'.


Additional resources:

Over the years I have worked with many of the best professionals in their field forming an excellent working relationships with them.

The final design may require the following external resources to be utilised.

  • Copywriters - copy needs to be crafted to be concise on brand and have maximum impact
  • Photographers - commissioned photography has a greater impact than stock imagery. Use of models and locations allows you to achieve the perfect look and feel
  • Stock imagery - it is often cost effective to use stock imagery rather than to commission your own
  • Printers - you need a good working relationship with your printer, they are the experts and help you achieve the best results when consulted at an early stage
  • Illustrators - commissioned graphics in a unique style can add great visual impact to a design and give your brand a distinct visual identity.